Entering the Village Gondangan, Jogonalan District, Klaten, will soon be seen "snack centers." Since around 1990, the people who originally worked as a farmer, raced each other in a variety of snack production. Kanapa be so? Regular-lah, if there is someone who started the business and then successfully, others tried to follow, who knows a success also participate.
Pioneer snacks that are considered successful, among others Surono (39), which is actually limited to continue the business his parents. What distinguishes, if the first attempt to use raw materials more peanuts, Surono innovate by creating chips breadfruit, cassava, yam, and some other produce raw materials. Results creations and innovations that later led to the level of success, which later inspired the citizens of her neighbors. Apparently also, snack products Gondangan increasingly penetrate foreign markets Klaten, and even now has spread in various cities, to West Java and East Java.
Nana, another citizen, although in his house also produces a variety of snacks, he even went so far as to open a snack shop in the area Condongcatur, Sleman, Yogyakarta. While Surono itself in a day on average can sell snacks worth Rp 2 million, on holiday sales turnover doubled to USD 4-6 million. The main key in managing the snack industry is perseverance by processing raw materials and gathering herbs. The cheapest price offered by Surono USD 9.000, - / wrap / factory prices.
To the Business Spirit Surono calls, snacks business is not without risk. That is, if not sold within a certain period, so stay waste, because it can not be recycled. One of the efforts for its products remained absorbed by the market, he said, yes to keep the flavor with spices tested. Despite the risks, Surono remains convinced that his business could survive, without worrying hasus entry of Chinese products.?
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